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graphic design & creative direction
Bench is a brand that designs, sources, and markets clothing and accessories for men, women, and children.
Responsibilities
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Digital Development: Led the front-end development and design for the Shopify platform, setting new standards for digital retail presence.
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UI/UX Optimization: Collaborated with the e-commerce team to refine and perfect the user interface and user experience, elevating customer interaction.
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Advertising Creativity: Conceptualized and designed compelling paid media ads and banners, enhancing brand visibility.
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Visual Enhancement: Expertly retouched photos for key retail partners like Costco, The Bay, and Macy's, ensuring premium visual quality.
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